Custom signs are a versatile solution used by businesses to achieve various objectives, including boosting visibility, communicating important information, building brand recognition, and driving more foot traffic.
Regardless of your specific needs, understanding the process, timeline, and costs involved when creating custom signage can help you plan a successful project.
In this article, we’ll explain what a custom sign is, how long it typically takes to design and make one, and the factors that influence the price.
What is a custom sign?
A custom sign is a sign that has been designed and manufactured to meet the unique needs of a person, business, or organisation.
Signage comes in all different shapes and sizes, from small wayfinding signs to huge advertising hoardings and custom LED signs.
To be effective, a sign must be carefully designed to align with its specific purpose, goals, and target audience.
Some aspects of custom signage that can be customised include:
- Type of sign
- Size
- Shape
- Materials
- Colours
- Fonts
- Graphics
Custom signs can be powerful marketing tools, helping businesses gain visibility, boost brand recognition, and increase foot traffic.
How long does it take to make a custom sign?
If you’re thinking about getting a custom sign made, you may be wondering how long the process takes.
At iBrand Signs, our end-to-end custom signage service can be roughly divided into four steps: Initial concept, design, manufacturing, and installation.
The length of time it takes to complete these four steps can vary depending on several factors, including the sign’s design complexity, size, materials, and any additional features required, like lighting or 3D elements.
How much does a custom sign cost?
Generally, the larger and more complex a custom sign is, the longer it will take to create and the more it will cost.
However, size is not the only factor that affects the final price of a custom sign. Other factors to consider include sign type, materials, design, and additional features like lighting.
A small wayfinding or safety sign is likely to cost far less than a large shop fascia sign. Similarly, a simple hanging sign typically costs less than a custom LED neon sign.
If your sign has an intricate design or features 3D elements or lighting, you should budget more for it than you would for a traditional, flat sign with no lighting. Simple signage can cost under £100, whilst large and complex sign designs can run into the thousands of pounds.
At iBrand Signs, based in Warrington, we have over 28 years of experience creating custom signs – including illuminated signs for businesses in various sectors across Cheshire, Merseyside, Greater Manchester, and beyond. We offer an extensive range of signs, from indoor reception signs to exterior shop signage and fascia signs and illuminated signage. Call our team on 01925 823 032 to receive a tailored quote on a custom sign to meet your needs.