Need signage that will help your business stand out on a busy high street?
Illuminated signage quite literally puts your brand in the spotlight – drawing attention and attracting more visitors.
But with many different types of illuminated signs to choose from, how do you know which one is right for your business?
In this article, we’ll reveal the three most popular types of illuminated signs, explaining how each one works and where it’s most effective – helping you to choose the perfect signage for your business.
What are the main types of illuminated signage for businesses?
Illuminated signs are, quite simply, signs that light up.
However, when shopping for an illuminated sign, there’s a bit more to it than that.
There are many different types of illuminated signs to choose from, and the terminology can be overwhelming if you’re not sure what you’re looking for.
Start by thinking about where the sign will go. Is it for a reception, shop front, wayfinding, or a wall plaque? Next, it’s time to choose the most effective style of illumination.
The three most popular types of illuminated LED signage include backlit, neon, and halo signs. Let’s learn a little more about each option.
What is a backlit sign?
Backlit signs for businesses (sometimes also called facelit signs) have LEDs positioned behind or inside the sign’s letters or logo, allowing light to shine through the sign’s translucent face.
This type of illumination is bold and bright, perfect for shops or restaurants on busy high streets that need high visibility.
What is a neon sign?
Traditional neon signs for businesses were made using glass tubes filled with gas, which glowed brightly when an electrical current passed through it.
However, modern neon-style signage uses energy-efficient LED strips to replicate the classic bright and colourful neon look.
Neon signs are bright, playful, and full of personality, often used to create a retro or vintage vibe, and popular with cafes, beauty salons, and event spaces.
What is a halo sign?
Halo signs for businesses are similar to backlit signs as they use LEDs mounted behind the sign’s letters or logo.
However, in a halo sign, the face of the sign is usually opaque, so the LEDs cast light onto the wall behind, creating a glow or ‘halo’ around the edges of the sign or lettering.
This type of illumination is more subtle and elegant and is popular with businesses like hotels, law firms, and brands wanting a more premium look.
Illuminated signage solutions from iBrand Signs
Need help choosing the right type of signage for your business?
Speak to our team at iBrand Signs for help choosing signage that aligns with business goals.
With more than 28 years of experience designing and manufacturing LED signage, we offer the highest quality signage at the most cost-effective prices.
Call us today by dialling 01925 823 032 or fill out a contact form online to request a free quote.